Abstract

Bu çalışmada, sürdürülebilir ambalaj uygulamalarının lojistik etkinlik ve tüketici kullanım verimliliği üzerindeki etkileri nitel ve nicel verilerle analiz edilmiştir. Elde edilen bulgular doğrultusunda geliştirilen SAS–PUM (Sürdürülebilir Ambalaj Stratejileri – Paydaş Uyum Modeli), Triple Bottom Line (TBL) yaklaşımının ekonomik, çevresel ve sosyal boyutlarını paydaş kuramı ile bütünleştirerek sürdürülebilir ambalaj yönetiminin çok boyutlu yapısını sistematik biçimde ortaya koymaktadır. Modelin, gelecekte yapılacak ampirik çalışmalarla test edilmesi ve sektörel düzeyde uygulanması, sürdürülebilir ambalaj yönetimi alanına özgün katkılar sağlayacaktır.

Bu çalışma, sürdürülebilir ambalaj uygulamalarının lojistik verimliliği ve tüketici kullanım verimliliği üzerindeki etkisini nitel ve nicel veriler kullanarak analiz etmektedir. Bulgulara dayanarak,  Triple Bottom Line (TBL) yaklaşımının ekonomik, çevresel ve sosyal boyutlarını paydaş teorisiyle bütünleştirerek sürdürülebilir ambalaj yönetiminin çok boyutlu yapısını sistematik olarak göstermek için SAS-PUM (Sürdürülebilir Ambalaj Stratejileri-Paydaş Uyum Modeli) geliştirilmiştir. Paydaşlara dayalı avantaj ve dezavantajların değerlendirilmesine yer verilen karşılaştırmalı tablolar modelin geliştirilmesine katkı sağlamaktadır. Özellikle literatür çalışmasından yararlanılarak hazırlanan bu tablo ikincil kaynakların aktarımları ile oluşmuştur. Modelin gelecekteki ampirik çalışmaları ve sektörel uygulamaları, sürdürülebilir ambalaj yönetimi alanına benzersiz katkılar sağlayacaktır.

Bu çalışmada, sürdürülebilir ambalaj uygulamalarının lojistik etkinlik ve tüketici kullanım verimliliği üzerindeki etkileri nitel ve nicel verilerle analiz edilmiştir. Elde edilen bulgular doğrultusunda geliştirilen SAS–PUM (Sürdürülebilir Ambalaj Stratejileri – Paydaş Uyum Modeli), Triple Bottom Line (TBL) yaklaşımının ekonomik, çevresel ve sosyal boyutlarını paydaş kuramı ile bütünleştirerek sürdürülebilir ambalaj yönetiminin çok boyutlu yapısını sistematik biçimde ortaya koymaktadır. Modelin, gelecekte yapılacak ampirik çalışmalarla test edilmesi ve sektörel düzeyde uygulanması, sürdürülebilir ambalaj yönetimi alanına özgün katkılar sağlayacaktır.

Bu çalışma, sürdürülebilir ambalaj uygulamalarının lojistik verimliliği ve tüketici kullanım verimliliği üzerindeki etkisini nitel ve nicel veriler kullanarak analiz etmektedir. Bulgulara dayanarak,  Triple Bottom Line (TBL) yaklaşımının ekonomik, çevresel ve sosyal boyutlarını paydaş teorisiyle bütünleştirerek sürdürülebilir ambalaj yönetiminin çok boyutlu yapısını sistematik olarak göstermek için SAS-PUM (Sürdürülebilir Ambalaj Stratejileri-Paydaş Uyum Modeli) geliştirilmiştir. Paydaşlara dayalı avantaj ve dezavantajların değerlendirilmesine yer verilen karşılaştırmalı tablolar modelin geliştirilmesine katkı sağlamaktadır. Özellikle literatür çalışmasından yararlanılarak hazırlanan bu tablo ikincil kaynakların aktarımları ile oluşmuştur. Modelin gelecekteki ampirik çalışmaları ve sektörel uygulamaları, sürdürülebilir ambalaj yönetimi alanına benzersiz katkılar sağlayacaktır.

Abstract

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.

Packaging design plays a role in product protection and marketing. However, it also holds strategic importance for logistics efficiency and consumer ease of use. Sustainable and green packaging practices reduce environmental impact through the use of recyclable, biodegradable, and renewable materials. Specifically, these practices reduce carbon footprints by optimizing space and weight in logistics processes. Examples such as Amazon's "Frustration-Free Packaging" and Tesco's PET recycling programs demonstrate the effectiveness of both environmentally friendly and user-focused packaging solutions in the supply chain. Applications in the cosmetics and food sectors emphasize the need to balance sustainable packaging with hygiene and product safety. Furthermore, consumers are increasingly environmentally conscious. Consumers prefer products with sustainable packaging, and these preferences are reflected in their purchasing decisions. In this context, packaging design and green logistics practices have become critical strategic elements for businesses in terms of both environmental sustainability and consumer satisfaction.

This study analyzes the impact of sustainable packaging practices on logistics efficiency and consumer use efficiency using qualitative and quantitative data. Based on the findings, the SAS–PUM (Sustainable Packaging Strategies–Stakeholder Alignment Model) was developed to systematically demonstrate the multidimensional nature of sustainable packaging management by integrating the economic, environmental, and social dimensions of the Triple Bottom Line (TBL) approach with stakeholder theory. An assessment of stakeholder-based advantages and disadvantages is included. Comparative tables contribute to the development of the model. This table, prepared primarily from literature review, was compiled using secondary sources. Future empirical studies and sectoral applications of the model will provide unique contributions to the field of sustainable packaging management.