ACADEMIC SOCIAL RESOURCES JOURNAL, Year 2025 Issue Cilt 10 Sayı 1

Examining Online Consumer Comments in the Context of Winter Tourism: Uludağ Ski Resort Example

Yusuf Çuhadar — 2025-10-26

The number of people making online comments on some platforms on the internet is increasing day by day. These online comments bring many individuals together on platforms that share common information through a social network. Thanks to online comments, people today do not have difficulty in deciding to purchase a tourism product. Because the only thing that individuals get away with as a result of the tourism phenomenon is the experience. Based on this context, individuals take into account the online reviews of people who have already experienced the destinations they will visit and make their decisions accordingly. In other words, online consumer reviews affect the purchasing and decision-making behaviors of people who want to buy tourism products as a result of their reviews. In this context, the aim of this study is to evaluate the comments made by consumers on TripAdvisor platform about Uludağ Ski Resort. For this purpose, inferences can be made from the experiences of Uludag Ski Resort visitors and a better experience can be achieved. In this context, qualitative research method was adopted in the study and document analysis data collection technique was utilized. In this study, 251 Turkish online comments written about Uludağ Ski Resort through Tripadvisor.com website were transferred to the computer environment and examined. In addition, the analyzed comments were subjected to content analysis through MAXQDA 2024 qualitative data analysis program. In this study, qualitative research method was adopted and document analysis data collection technique was utilized. As a result of the analysis, code and code system, word cloud, main and sub-themes, and single case model were created. In total, 7 main themes and 23 sub-themes were coded. Various criteria were created and suggestions were made based on the comments made about Uludağ Ski Center.

The Role of Crowdfunding in Brand Development: A Case Study of Bebehum

Reza Behjati Yalghouzaghaj — 2025-10-26

This study analyzes Gürler Global A.Ş., which raised funds through the Fonbulucu Crowdfunding platform. The analysis is based on data from informational documents prepared by the enterprise during the fundraising process. The crowdfunding campaign, aimed at producing a product developed through university-industry collaboration, was successfully completed. The enterprise also conducted a successful bridge investment round to secure placement in major retail markets. This initiative highlights the role of university-industry collaboration in generating employment, promoting exports, and contributing to regional development, all achieved through small contributions from a broad base of investors. The enterprise’s success demonstrates the potential of crowdfunding as a financing model and provides an example for other entrepreneurs seeking to expand production and employment. Additionally, as investors begin earning returns on their contributions, they are likely to support new ventures with greater enthusiasm.

A Bootstrap Causal Analysis for BRICST Countries: Globalization, Income Inequality, Gender Inequality, and Economic Complexity

Resul Telli — 2025-10-26

Globalization serves as a driving force for developing countries to integrate into advanced economies while simultaneously posing a significant challenge by exacerbating income inequality. However, globalization is also known to positively influence economic complexity levels, which in turn contributes to reducing gender inequality a critical factor in mitigating income inequality indirectly. Income inequality, situated within a paradoxical interaction, deeply penetrates the economic, political, and social institutions of countries, and its multifaceted relationship with globalization remains a subject of extensive debate in the literature. Within this framework, the present study explores the intricate relationships between income inequality, globalization, gender inequality, and economic complexity, focusing on BRICST (Brazil, Russia, India, China, South Africa, and Türkiye) countries. Using data from 2010 to 2023, the causal relationships among these variables were analysed through the Kónya Bootstrap Panel Causality Test. The analysis reveals that globalization significantly impacts income inequality in Brazil, China, South Africa, and Türkiye. Gender inequality emerges as a Granger cause of income inequality in Brazil and South Africa, while economic complexity significantly influences income inequality in Brazil, China, and Türkiye. Conversely, no significant causal effects were found for globalization and gender inequality on income inequality in India and Russia. Similarly, gender inequality does not significantly impact income inequality in China and Türkiye, nor does economic complexity in South Africa and Russia. These findings highlight the diverse ways in which globalization, gender inequality, and economic complexity influence income inequality across countries. The study's findings reveal that the causal relationship between globalization, gender inequality, economic complexity indicators, and income inequality has different dimensions. Therefore, according to the study results, policies to reduce income inequality should be formulated in line with national needs, considering economic, cultural, and sociological differences.

From Kotyora to Ordu

Sadık KaşCengiz Güngör ,Özdal Bulut — 2025-10-26

The research titled "From Kotyora to Ordu", which will examine the name of the city, formerly known as Kotyora and its new name as Ordu, which was established in a place that looks like a natural harbor on the outskirts of Boztepe, is known as Bozukkale among the people, and the historical infrastructure of these names will be examined. will enable it to be revealed. In this research titled "From Kotyora to Ordu", a qualitative research method was used, using survey questions obtained through Google form and data related to document analysis. In what we call qualitative research, the researcher conducts research using data collection techniques such as observation, interview notes and document analysis. The aim of this research, titled "From Kotyora to Ordu", is to reveal the historical background of the names of the city from past to present, to develop the research culture in the readers and to activate national feelings.

The Relationship Between Women and the Other in Mieko Kawakami’s Novel “Breasts and Eggs”

Engin Bölükmeşe Merve Karan — 2025-10-26

Mieko Kawakami's “Breasts and Eggs” explores the construction of female identity and the processes of othering from a multifaceted perspective. The novel examines themes such as gender roles, body perception, motherhood, and the pursuit of individual freedom, all of which are closely tied to the patriarchal structure of Japanese society. Societal pressures on the female body, beauty standards, and the concept of motherhood are particularly emphasized throughout the narrative. This study aims to analyze the impact of social norms on female identity through the novel’s characters and to investigate the influence of the patriarchal system on women’s bodies, identities, and lives. Literature serves not only as a reflection of individual experiences but also as a medium that questions, critiques, and sometimes transforms societal structures and ideologies. As members of society, writers inevitably engage with traditions, cultural values, and sociopolitical developments in their works. The social construction and marginalization of female identity have thus become central subjects of literary analysis within a sociological framework. Kawakami’s novel offers a multidimensional portrayal of the pressures exerted by gender norms on individual identity, the tension between modernization and traditional values, and the mechanisms through which the patriarchal structure shapes female identity. In this context, this study employs a sociological critique to examine the dynamics between female identity, shaped by the cultural codes of Japanese society, and the practices of othering that compel women to conform to social norms.