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Abstract


DETERMINATION OF UNIVERSITY STUDENTS’ AWARENESS LEVEL OF ANGEL INVESTORS

One of the main challenges facing start-up businesses is creating the necessary funding source that will help them survive. In order to overcome these difficulties, it is necessary to know new financing methods and to reach this financing. Angel capital method comes first among these financing methods. Angel investors have an important role in funding entrepreneurs. In addition to funding, angel investors share their knowledge and experience with the entrepreneur and provide consultancy. As angel investor has important effects, to take charge in management, to provide marketing and sales support, to include human resources in the business and to enable entrepreneurs to benefit from their sectoral environment. Due to these effects, entrepreneurial and angel investor cooperation can turn into successful entrepreneurial activities. The angel capital method is a common financing method used all over the world. Turkey has been used since 2013. The number of licensed angel investors included in the application is known to be 510 in the first quarter of 2020. The aim of this study is to determine the awareness levels of foundation university students on the Anatolian Side of Istanbul, who have received finance and entrepreneurship education, about angel investment. In collecting data, the number of participants was calculated by stratification sampling, and the survey method was applied. The data obtained were analyzed by reliability, frequency and percentage analysis, independent sample t-test and one-way ANOVA test. Findings obtained as a result of the analysis show that university students have heard of the concept of angel investment, but they do not have detailed information. According to the analysis findings; As regards angel investment awareness, the level of female students is higher than that of male students.



Keywords
Angel Investment, Angel Finance, Entrepreneurship, Alternative Source, Funding



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