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Abstract


ANALYSIS OF THE MODERN STATE OF THE TOURIST AND RECREATIONAL POTENTIAL OF THE REPUBLIC OF KAZAKHSTAN

Tourism was developed in a long way and today it is one of the most successfully developing industries in the world economy. To date, the tourism industry in profitability came in third place in the world after oil industry and automobile industry. Like any other economic activity, tourism industry is a very complex system, development of which depends on its capacity and the efficiency of its use. The article reveals the essence of the tourist potential and methodological approaches to its evaluation. Kazakhstan has all opportunities to create a competitive and profitable tourism industry: a favorable geopolitical position of the country, political stability, the uniqueness of the tourism and recreational resources diversity of recreational zones, natural landscapes, flora and fauna. Tourist potential of Kazakhstan has a good position to develop almost all types of tourism. The article conducted the analysis shows that, despite a rich tourist and recreational potential of Kazakhstan is characterized by insufficient level of development of tourism. The problem lies in the creation of a tourist cluster. Through the cluster initiative, and Kazakhstan has a real possibility of integration into the world tourist community, and, considering that the development of tourism gives impetus to the development of other related industries, Kazakhstan will be able to take its rightful place in the comity of developed and competitive countries of the world.



Keywords
Modern State Of The Tourıst



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